Case study

How to finance the deployment of a young technology company?

Analytics4HR - Big Data, deeptech, HR, Predictive analytics

How to finance the deployment of a young technology company?

The context:

ANALYTICS4HR is the result of a first spin-off project with Ulg and UCL. The company, newly created in February 2017, aims to develop and market a human resources management tool, PULSE4HR, with real-time information available. At a pivotal moment, the first sales are made, the platform is in full improvement both graphically and in terms of automation, managers feel that the time has come to accelerate the first phase of the project. To avoid many of the disappointments typical of growth, this acceleration must be prepared and evaluated in order to be controlled, both financially and in the choice of resource allocation. A quantified medium-term objective: 70 SMEs using the tool within 2 years. An ambitious but realistic objective, provided that the company gives itself the means to do so.

Le challenge :

Is A4HR ready to approach potential investors?
How to find investors aligned with A4HR’s mission?

L’approche WizYou :

Diagnosis of the three pillars of the company:

  • Global strategy – Commercial – Finance, through workshops in close collaboration with managers. Straight to the point. Practical and concrete.
  • Recommendations for actions to enable the company to understand its market, define its growth stages, identify its business strategy, assess the necessary needs and, above all, appropriate the content.
  • Preparation of the fundraising: identification of the amount necessary to pass the studied phase, definition of the ideal financial strategy, highlighting the differentiating elements for investors.
  • Challenge of the file by a qualified investor.
  • Medium-term strategic support to anchor good governance and ensure the development of Analytics4HR’s innovative solution.

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